Rihanna’s second Viva Glam collection with M·A·C has hit our shelves this week. Viva Glam is a concept very close to my heart. It was launched by MAC in 1994 and directs 100% of the selling price to the MAC AIDS Fund which supports organizations fighting to combat HIV/AIDS as well as those that work to improve the lives of those who live with the epidemic. Over the past 20 years, they have raised over $300 million and are the largest corporate non-pharmaceutical HIV/AIDS funder.
I am truly in love with this collection. While Rihanna’s previous Viva Glam collection provides the perfect frosted red, she had a little more fun with this one, creating a metallic almost gunmetal lipstick and a frosted mauve lipglass with iridescent pigments. Both are extremely edgy and so very Rihanna. I think the girl at the M·A·C counter put it perfectly in saying that she has a “girl crush” on the collection. I think I do too! You can wear them together or on their own and the gloss goes beautifully over lipsticks like Cyber and Rebel, creating a soft but futuristic effect. They both glide on effortlessly and are pretty long lasting although naturally the lipstick lasts longer than the lipglass.
The packaging remains the same. The lipstick is encased in a velvety, deep red tube and when you remove the lid Rihanna’s signature appears. The lipglass is in a clear tube with Rihanna’s signature on it covered by a lid in the same colour as the lipstick tube.
The lipstick retails for ZAR195 and the lipglass for ZAR185. I will reiterate that 100% of the selling price (not just the profit) goes to the M·A·C AIDS Fund. Here are some facts about the fund and what your money could be funding.
You can purchase Rihanna’s Viva Glam collection at any MAC store or online at www.maccosmetics.co.za
Until next time
Love and sparkles